This courtesy should be reciprocated or you might be considered rude or abrupt.Personal contacts and good relations are the basis of any successful business venture in Iran so it is important to establish a good rapport from the beginning and not to leap to the business agenda too quickly.In any case, it is suggested that you appear to be serious, but do not overly dramatic—your tone of voice should not be too harsh or soft.
Men are openly affectionate with each other often holding hands in public and frequently greeting each other with a hug and two or three kisses to the cheeks.
Women are also very affectionate with each other in public.
Despite the fact that more than 1,500 years have passed since the arrival of Islam and in spite of the Islamic regime, there is still a strong Zoroastrian influence.
For example, the most important Iranian holiday remains Nourouz, (the advent of spring) a pre-Islamic celebration.
All these factors and more make the discussion of religion and politics very controversial.
This depends on the person’s personality and gender.This is an extreme way of seeing things, but there is some truth to it.When first meeting someone, it is best to be serious.Iranians typically begin a conversation with a question regarding your health and family, they will then proceed to other issues of general interest such as your work, impressions of their country and recent travels.This is the standard formula regardless of whether you are meeting someone for the first time, you are speaking with a good friend, you are on the telephone or whether you have just spoken a short time before.Discussions of religion and politics may offend people because they affect private life and personal interests.